November 22, 2004

The new narrative  

Venkat wants to change his eBay strategy in the wake of the sale of a grilled cheese sandwich for $28,000. This reminds me of the claim I read on Monkeyfilter that "eBay has become contemporary society's primary medium for personal narrative." Of course, this sandwich sale was about more than just compelling narrative; it was also about viral marketing. I wonder how many bloggers would be willing to post a link in exchange for a small commission?

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